Future of Engineering

Tuesday, March 25, 2008

Plug-in Hybrid Electric Vehicle (PHEV) - The Future of Motoring?

Automotive entrepreneur Malcolm Bricklin is convinced that his New York-based company, Visionary Vehicles, will introduce a globally sourced, Chinese-built plug-in hybrid electric vehicle (PHEV) to the US market in 2009. According to Bricklin, the car will achieve fuel efficiency of at least 100 mpg, boast a level of detail to rival Mercedes, and roll into consumer’s driveways for $35,000. Bricklin sees it as a no-compromise automobile that will embarrass the Prius in the areas of mileage, luxury, and desirability. “This 35-mpg garbage is going to be history,” says Bricklin. “If I have the opportunity to change this industry, I’m going to. And I do have the opportunity to change this industry. So I will.”

The claim brings Bricklin head-to-head with the world’s biggest automakers as they race to develop a technology many are heralding as the future of motoring.

Full story here

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